Continuing its strategy to beat Snapchat, Facebook is now reportedly expanding the coverage of its Stories feature. The social networking giant is also said to enable the Stories experience for users on Facebook Groups and Events. The new changes emerge weeks after Facebook allowed posting of Instagram Stories on its site.
Facebook Stories has ultimately replaced the similarly operated Messenger Day brand, and the feature is rolling out to both Facebook and Messenger, as TechCrunch reports. With the latest change, you’ll have “Stories” as a unified way to share your visual messages with any of your Facebook friends. You will also be able to cross-post your Facebook Stories. This means that you’ll able to share the stories that you’ve posted on Messenger right to Facebook – an expansion to the cross-posting of Instagram Stories.
To enhance the usage of its Stories feature, Facebook is said to be abandoning Direct that was available as a private ephemeral messaging service within the social networking site. The company would instead use Messenger as the destination for all Stories replies and messages available from Facebook Camera.
Facebook is also in the news for bringing a collaborative Stories feature for Groups and Events. TechCrunch mentions that Facebook users on Groups and Events will get the ability to contribute to a story visible to other members. These contributions will be moderated by the admins.
Collaborative stories will be available on Event and Group pages as well as atop of the News Feed of their members. The Mark Zuckerberg-led company is also bringing Facebook Stories to its lightweight Facebook Lite app that has specifically been designed for developing regions. All this should help Facebook enhance engagements around its Stories feature.
At the time of filing this story, the new changes didn’t available on the Web as well as Facebook apps. However, it appears that the new changes will be rolled out in the coming days and will reach globally over time.
Debuted in March to take on Snapchat Stories, Facebook Stories enables users to share visual messages, instead of merely typing text or adding emojis. The feature is an expansion of Instagram Stories that has over 250 million monthly active users.